Friday, October 9, 2009



Green Publishing at the 9 Expo

Green Publishing attended the 9 Expo in Kyneton on Saturday 3 and Sunday 4 October.
It was a very well attended (on the Saturday) Expo and we made some very interesting and useful leads. It's amazing to see the diversity of businesses that are around the Macedon Ranges area.

All pics of the weekend are courtesy of Allen at Big Dog Bites.




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Amazing new eBook service
Green Publishing is now offering a new eBook service through there sister company Greenebooks.
So why not reduce your print-run and put your next publication, brochure or newsletter on-line as well?
Greenebooks has their own website, where you can view a sample of an ebook and make an enquiry.

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Green your office
Here are five more changes that you can make within your office to help reduce your footprint.
Thanks for all of the feedback about the last ideas, it's much appreciated to know that we may be making a difference.
If you agree or disagree with any of these ideas, or have some ideas of your own, please email us.

1. Coffee-break

The next time you take a coffee-break, make sure that it is organic and a fair-trade brand, and take your own mug!

2. Pens & pencils

In Australia, there are over 140 million pens* and pencils bought every year... and most are disposable and end up in the bin within a few months. Make an extra effort the next time you are ordering pend and pencils and insist on long-life refillable pens and make sure the pencils are from sustainably harvested wood.

3. Carbon offsetting

You can now carbon offset your journey into work, your
flight, and your electricity use. Do some homework before deciding which service you are going to use as there are many available.

4. Getting to work

Promote the use of public transport or car-sharing within your company. Put a list of who comes in from where and at what time and see if you can match some people up... it will be good for morale as well.
Put timetables and maps up in the canteen to help employees with public transport.

5. Lunch time

Make sure that your kitchen has good facilities to encourage staff to bring food from home, which is usually cheaper and healthier.
Your kitchen should have separate bins for recycling, waste and organic matter and mugs rather than the disposable cups that fill the land fill.
*Source: true green by Kim McKay and Jenny Bonnin


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Printing terms explained
In printing, as in other industries, there are many abbreviations and terms that we take for granted and expect everyone else to know too!
This month we are looking at the letter B to help you cut through the jargon.
If we miss any out, or you have any questions, please let us know.
B
Border
The decorative design or rule surrounding matter on a page.
Bounce
(1) a repeating registration problem in the printing stage of production.
(2) Customer unhappy with the results of a printing project and refuses to accept the project.
Bristol Paper
General term referring to paper 6 points or thicker with basis weight between 200-500 gsm. Used for products such as index cards, file folders and displays.

Broadside
The term used to indicate work printed on one of a large sheet of paper.
Bromide
A photographic print created on bromide paper.
Bronzing
The effect produced by dusting wet ink after printing and using a metallic powder.
Bulk
Thickness of paper relative to its basic weight.

Thursday, July 30, 2009


Cool Ad no.1
This is an excellent advert for Evian water.
Australia unfortunately lags behind the rest of the world when it comes to TV adverts. When was tha last time you saw an Aussie made TV advert on TV and either laughed out loud, or thought 'wow, that was a clever ad'. Not often enough...

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Green your office

People are often asking us how they can make a difference in their own office.


We have put together 5 small changes that everyone can make, that will help us reduce our impact on the planet.

If you agree or disagree with any of these ideas, or have some ideas of your own, please email us.

1. Review
We would recommend that the first step should be to conduct a review of your office, then put a small team of like-minded people together and make some, or all of these changes.

2. Paper

Probably the most obvious change you can make is to reduce the amount of paper that is used in your office.

You can do this by making the following changes:

  • put a recycled paper box close to your printer/photocopier
  • set your computers, printers and photocopiers to print both sides
  • use email instead of paper whenever possible
  • get out of the habit of printing your emails
  • proofread your documents on-screen before printing them off
When choosing the paper your office uses, choose paper that is made from recycled waste or sustainable alternative fibres and comes from Australia – there’s no point in using recycled paper if it is shipped over from China!

3. Electricity

Use electricity wisely. Turn off all computers, printers, photocopiers, and other equipment that don’t need to be left on at the end of the day and leave them off until you need to use them again.

Check that all computers/monitors are set to their most energy efficient settings (e.g., monitor set to shut off after 15 minutes of no use).

When leaving a room for more than a few minutes, switch off the lights. Use compact fluorescent bulbs instead of incandescent ones. Take advantage of natural sunlight as much as possible.

4. The three ‘R’s’
“Reduce, reuse, recycle.” This means more than just throwing paper in the recycle bin. You should really think about everything you use. Ask yourselves a few questions:
  • Do you need disposable cups at the water cooler?
  • Can the envelopes/boxes you receive be used again?
  • Can you use the other side of the used sheets of paper you’ve thrown in the recycle bin?
Australia has now added a fourth R – Refuse. Simply put: Don’t buy things you don’t need.

5. Environmentally friendly office products.
On average, they only cost 5% more, which is a small price to pay to cut down on waste and pollution.

Start small – 100% recycled paper, refillable ink cartridges, non-toxic highlighters, etc. Check out Going Green Solutions for environmentally friendly office products.

Next month we'll have another 5 ideas to green your office,and if you have any other ideas, we'd love to hear them, so let us know and we'll do our best to include them.
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On Friday 23 July, Steve Brendish from Green Publishing was on a Panel at the 'Designing The Future' Forum held a part of the 'State of Design Festival' at the Gordon Institute in Geelong.

The Forum was set up to explore the impact and importance of sustainable design practices.

Steve, along with Andrew Gray from AG Bookbinders and Neil Campbell of Cambo Graphics discussed sustainable Graphic Design and printing processes with the students from the Institute.